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  • You Can Count On Me! Hi Reader, "How do you source trusted employees, consultants, and other providers so you can confidently delegate—especially if delegating is hard for you to begin with?" This is a popular question from my business growth class. It doesn't always come up, but it comes up often enough and last week was no exception. Trust is one of those elusive things. As I've said before: It's hard to earn and oh, so easy to lose. A few weeks back I shared how to successfully vet coaches, consultants, and…Keep Reading
  • The Algorithm Is Gonna Get You! Hi Reader, I want to admit right upfront that I am a novice when it comes to the topic of Search Engine Optimization (SEO). Yet, it's a topic that comes up often enough in classes I teach and even coaching conversations I have with prospects and clients. To be honest, I'm old enough to remember when the internet was new and shiny and populated almost exclusively by glorified brochures. I've been creating websites and web content for well over 20 years—since before the turn of the millennium…Keep Reading
  • Mind Literally Over Matter Hi Reader, Have you heard about this study conducted over 40 years ago that actually showed living like you're younger actually makes you physiologically younger? It's pretty wild. Here's how psychology professor Ellen Langer set up her experiment. She moved eight men aged 70+ and exhibiting various signs of aging into a time machine-like living space reminiscent of 1959 for 5 days. Langer didn't just want participants to talk about their youth but to actively live as they did twenty or so…Keep Reading
  • Fiscal Responsibility Fiscal Responsibility In honor of Financial Literacy Month I thought I'd share some helpful info from one of my favorite finance people, Tricia Taitt. Tricia is the CEO of FinCore as well as the author of Dancing With Numbers, a great book for those of us who don't consider ourselves 'numbers people.' What I see over and over again in the courses I teach and coaching I do is that far too many entrepreneurs avoid the financial side of their business until they can't afford to anymore. For some, it works out all…Keep Reading
  • Crafty Business Moves Crafty Business Moves This weekend I dedicated to one of my favorite hobbies—knitting. On Saturday, I attended my first meeting of the Big Apple Knitters Guild where Courtney Kelley, Co-Founder of Kelbourne Woolens, shared the story of the founding and building of her business. Like many entrepreneurs, Courtney and her partner Kate fell into their business without really knowing what they were getting themselves into. They both graduated art school and met while working in a yarn store. Neither had any idea how to…Keep Reading
  • What's Your Point(s)? What's Your Point(s)? Something that I think it's hard for a lot of entrepreneurs to understand is that you need to create price points that lead your customers through ever deepening value. While customers can enter at any point, many will enter at one of the lower tiers and then move upward the more and more value they derive from your products or services. All too often, however, I find business owners thinking singularly about pricing something they're selling rather than more strategically about how and where…Keep Reading