Fiscal ResponsibilityHi Reader, In honor of Financial Literacy Month I thought I'd share some helpful info from one of my favorite finance people, Tricia Taitt. Tricia is the CEO of FinCore as well as the author of Dancing With Numbers, a great book for those of us who don't consider ourselves 'numbers people.' What I see over and over again in the courses I teach and coaching I do is that far too many entrepreneurs avoid the financial side of their business until they can't afford to anymore. For some, it works…Keep Reading
Crafty Business MovesHi Reader, This weekend I dedicated to one of my favorite hobbies—knitting. On Saturday, I attended my first meeting of the Big Apple Knitters Guild where Courtney Kelley, Co-Founder of Kelbourne Woolens, shared the story of the founding and building of her business. Like many entrepreneurs, Courtney and her partner Kate fell into their business without really knowing what they were getting themselves into. They both graduated art school and met while working in a yarn store. Neither had any…Keep Reading
What's Your Point(s)?Something that I think it's hard for a lot of entrepreneurs to understand is that you need to create price points that lead your customers through ever deepening value. While customers can enter at any point, many will enter at one of the lower tiers and then move upward the more and more value they derive from your products or services. All too often, however, I find business owners thinking singularly about pricing something they're selling rather than more strategically about how and where…Keep Reading
Mapping the UniverseDo you want to hear something crazy? When I interviewed 25+ entrepreneurs of varying years in business and across diverse industries, every single one of them felt that if their customers truly understood the real value they deliver, they could charge more. Even if they'd recently raised their prices and felt pretty good about what they were charging. Can you relate? “Why,” I asked, “don’t your customers understand your true value?” The common response: “I don’t know.” Well, I do. It’s…Keep Reading
Expert Expert AdviceThe other day I met someone at a networking event who said, "I just don’t have time to take another class or work with another coach. I’m just so over that." Yeah, I get it. There are a lot of folks out there willing to take your hard-earned money while promising amazing results or showing how they’ve helped others achieve amazing results. And then, you just don’t see those same results in your business. It’s frustrating and demoralizing. But that’s not a reason to assume there’s no benefit…Keep Reading
Tick Tock, TikTokIf you're not on TikTok, you probably don't care too much about the bill that passed Congress last week calling on ByteDance to sell controlling shares to a US company and endorsing a ban of the app in US markets if this doesn't happen. But, here's why you should: NOTE: SMB stands for Small and Medium-sized Business Like it or not, TikTok is a (not insignificant) driver of the US economy supporting small and medium-sized businesses in particular. A recent study I read said that 15% of all…Keep Reading
Hi Reader, In honor of Financial Literacy Month I thought I'd share some helpful info from one of my favorite finance people, Tricia Taitt. Tricia is the CEO of FinCore as well as the author of Dancing With Numbers, a great book for those of us who don't consider ourselves 'numbers people.' What I see over and over again in the courses I teach and coaching I do is that far too many entrepreneurs avoid the financial side of their business until they can't afford to anymore. For some, it works…Keep Reading
Hi Reader, This weekend I dedicated to one of my favorite hobbies—knitting. On Saturday, I attended my first meeting of the Big Apple Knitters Guild where Courtney Kelley, Co-Founder of Kelbourne Woolens, shared the story of the founding and building of her business. Like many entrepreneurs, Courtney and her partner Kate fell into their business without really knowing what they were getting themselves into. They both graduated art school and met while working in a yarn store. Neither had any…Keep Reading
Something that I think it's hard for a lot of entrepreneurs to understand is that you need to create price points that lead your customers through ever deepening value. While customers can enter at any point, many will enter at one of the lower tiers and then move upward the more and more value they derive from your products or services. All too often, however, I find business owners thinking singularly about pricing something they're selling rather than more strategically about how and where…Keep Reading
Do you want to hear something crazy? When I interviewed 25+ entrepreneurs of varying years in business and across diverse industries, every single one of them felt that if their customers truly understood the real value they deliver, they could charge more. Even if they'd recently raised their prices and felt pretty good about what they were charging. Can you relate? “Why,” I asked, “don’t your customers understand your true value?” The common response: “I don’t know.” Well, I do. It’s…Keep Reading
The other day I met someone at a networking event who said, "I just don’t have time to take another class or work with another coach. I’m just so over that." Yeah, I get it. There are a lot of folks out there willing to take your hard-earned money while promising amazing results or showing how they’ve helped others achieve amazing results. And then, you just don’t see those same results in your business. It’s frustrating and demoralizing. But that’s not a reason to assume there’s no benefit…Keep Reading
If you're not on TikTok, you probably don't care too much about the bill that passed Congress last week calling on ByteDance to sell controlling shares to a US company and endorsing a ban of the app in US markets if this doesn't happen. But, here's why you should: NOTE: SMB stands for Small and Medium-sized Business Like it or not, TikTok is a (not insignificant) driver of the US economy supporting small and medium-sized businesses in particular. A recent study I read said that 15% of all…Keep Reading