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  • That Time of Year That Time of the Year No doubt, like me, you received a slew of Black Friday, Small Business Saturday, and Cyber Monday sales notices over the past week or so, whether by snail mail, email, text, or DM. Perhaps, as a business owner, you also participated in sending your own missives. If so, I hope you got the kind of response you were hoping for…or better. By all accounts, this was a holiday shopping weekend for the record books with over $9 billion in sales. Just before the holiday weekend, I helped a few…Keep Reading
  • The Entrepreneur that Wasn't The Entrepreneur that Wasn't This week, I thought about addressing the dumpster fire that is Twitter since Elon Musk took over earlier this month. His is a great example of how a business ethos built on the cult of personality will almost always result in a spectacular undoing — eventually. I also thought of writing about the recent election and how both the polls and the pundits got it so wrong because they rely on an approach to data collection that is antiquated and, as such, seems inherently biased toward more…Keep Reading
  • There's an App for That There's an App for That A few months back, I shared some strategies for operating your business during difficult economic times like these. My first tip was: Cut out excess spending and expenses. It's a great time to do an audit of your tools, subscriptions, tech platforms and other "automatic" costs and consolidate or cut ties with the ones that aren't serving you. (Go here, if you want to read or reread this post.) Recently, I’ve spoken to two clients about tools they purchased in the beginning of the year that…Keep Reading
  • Is All PR Good PR? Is All PR Good PR? Lately, there’s been a spate of celebrity PR disasters that have prompted me to consider whether we’ve finally proven the old adage that all PR is good PR is, indeed, no longer true. I’d probably argue that it was never true, not entirely, but I’ll save that for another day. Case 1: James Cordin Unless you’ve been living in media deprivation, you’ve probably heard something about James Cordin, the seemingly affable host of The Late Late Show, behaving very badly to waiters at a beloved NYC…Keep Reading
  • Wise Men Say… Wise Men Say... Last week, I finally watched Baz Luhrmann’s recent biopic Elvis. I’m a huge fan of Australian films and filmmakers, by the way. In fact, it was my love of Aussie films in the first place that inspired me to leave my job and go travel the Pacific Rim for 6 months back in 1999-2000. I recently wrote a little about that experience—my first day of the journey, in fact, in this LinkedIn post, in case you’re interested. But, back to Elvis. The film, itself, was okay—a bit long for my tastes. I have…Keep Reading
  • Money on My Mind Money on My Mind As Q4 quickly marches on, I want to spotlight two recent publications about money or, more specifically, money management. Both are by savvy financial experts who also happen to be successful women entrepreneurs who truly know their stuff. They have each volunteered their time to support my startup and growth classes for NYC's Small Business Services, and each brings their unique knowledge and voice to what is arguably a crowded field. But, that's further reason to talk these women up. Not…Keep Reading