Slide into those DMsLast week, I shared some Break-through Techniques for pricing and market research. This week, I was reminded of a technique I've been using for the past few years that has also been a game-changer for me. If you guessed sliding into people's DMs on Zoom, LinkedIn, and other meeting and professional platforms, you are correct. Just this week, doing that very thing landed me a podcast invitation, a guest expert for my upcoming class, and a great networking meeting with someone who serves the…Keep Reading
Break-through TechniquesStop asking prospects what they’d pay! Use this powerful question to uncover the true value of your high-ticket offer and prime your sales strategy.Keep Reading
Holy Hack, BatmanHas anyone ever asked you, "So, what's your superpower?" Ugh. Someone asked me that last week, and I realized how much I really hate that question. Firstly, it implies that there's only one thing we each excel at, which, no, I don't buy that. Even comic book superheroes have multiple powers. Superman is bulletproof, has x-ray and heat vision, and can fly. Secondly, as a way to get to know someone, it's pretty lame and lazy. I can't remember any time when someone has told me their superpower,…Keep Reading
Trash TalkI walked into a Weight Watchers (now WW) group meeting many years ago even though I didn't think the program would work for me. I'd done it before with minimal success. In the end, I was right, but at some point, I realized I wasn't staying for the program or any hope for long-lasting weight loss but for the group leader and her weekly talks. Gloria was a Weight Watchers success story. She'd been working for the company for decades and leading that specific group for half a dozen years or…Keep Reading
Wake-up CallSo, just like that I went from Netflix and chillin' to feeling the pressure of Q2 in the blink of an eye. I've got a lot going on over the next several months, and I feel like I'm staring at a mountain of prep work. I mentioned this to a client and asked if she ever felt like this. She laughed and said, "Lauren, that's just a typical Sunday for me." "OK," I said, "Then, let's both work on that!" Interestingly, I recently came across a 2021 study that found over 80% of people experience what…Keep Reading
The Greatest Gift I celebrated a birthday since my last post but not in the way we traditionally think of celebrating. I didn't have a party, go out with my friends or family, or tick something off my bucket list. The closest I came to a traditional celebration was when my brother's family sang to me over the phone. Before, during, and after the day, many folks asked me what I was doing to celebrate, expecting me to answer with plans. But, the truth is, this year, my birthday was all about not having plans. My…Keep Reading