You Do YouThe time was I would send out a slew of holiday cards—each one with a personal message included. I loved shopping the after Christmas sales at museums and stores like Papyrus, picking out unique and fun cards to use when the holidays rolled around again. I kept a database of all my card recipients, adding to it each year, and tracking which cards I sent to each person every single year so I would be sure not to repeat. That’s how crazy I am about this tradition I’d started for myself. Or, I…Keep Reading
That Time of YearNo doubt, like me, you received a slew of Black Friday, Small Business Saturday, and Cyber Monday sales notices over the past week or so, whether by snail mail, email, text, or DM. Perhaps, as a business owner, you also participated in sending your own missives. If so, I hope you got the kind of response you were hoping for…or better. By all accounts, this was a holiday shopping weekend for the record books with over $9 billion in sales. Just before the holiday weekend, I helped a few…Keep Reading
The Entrepreneur that Wasn'tThis week, I thought about addressing the dumpster fire that is Twitter since Elon Musk took over earlier this month. His is a great example of how a business ethos built on the cult of personality will almost always result in a spectacular undoing — eventually. I also thought of writing about the recent election and how both the polls and the pundits got it so wrong because they rely on an approach to data collection that is antiquated and, as such, seems inherently biased toward more…Keep Reading
There's an App for ThatA few months back, I shared some strategies for operating your business during difficult economic times like these. My first tip was: Cut out excess spending and expenses. It's a great time to do an audit of your tools, subscriptions, tech platforms and other "automatic" costs and consolidate or cut ties with the ones that aren't serving you. (Go here, if you want to read or reread this post.) Recently, I’ve spoken to two clients about tools they purchased in the beginning of the year that…Keep Reading
Is All PR Good PR?Lately, there’s been a spate of celebrity PR disasters that have prompted me to consider whether we’ve finally proven the old adage that all PR is good PR is, indeed, no longer true. I’d probably argue that it was never true, not entirely, but I’ll save that for another day. Case 1: James Cordin Unless you’ve been living in media deprivation, you’ve probably heard something about James Cordin, the seemingly affable host of The Late Late Show, behaving very badly to waiters at a beloved NYC…Keep Reading
Wise Men Say…Last week, I finally watched Baz Luhrmann’s recent biopic Elvis. I’m a huge fan of Australian films and filmmakers, by the way. In fact, it was my love of Aussie films in the first place that inspired me to leave my job and go travel the Pacific Rim for 6 months back in 1999-2000. I recently wrote a little about that experience—my first day of the journey, in fact, in this LinkedIn post, in case you’re interested. But, back to Elvis. The film, itself, was okay—a bit long for my tastes. I have…Keep Reading
The time was I would send out a slew of holiday cards—each one with a personal message included. I loved shopping the after Christmas sales at museums and stores like Papyrus, picking out unique and fun cards to use when the holidays rolled around again. I kept a database of all my card recipients, adding to it each year, and tracking which cards I sent to each person every single year so I would be sure not to repeat. That’s how crazy I am about this tradition I’d started for myself. Or, I…Keep Reading
No doubt, like me, you received a slew of Black Friday, Small Business Saturday, and Cyber Monday sales notices over the past week or so, whether by snail mail, email, text, or DM. Perhaps, as a business owner, you also participated in sending your own missives. If so, I hope you got the kind of response you were hoping for…or better. By all accounts, this was a holiday shopping weekend for the record books with over $9 billion in sales. Just before the holiday weekend, I helped a few…Keep Reading
This week, I thought about addressing the dumpster fire that is Twitter since Elon Musk took over earlier this month. His is a great example of how a business ethos built on the cult of personality will almost always result in a spectacular undoing — eventually. I also thought of writing about the recent election and how both the polls and the pundits got it so wrong because they rely on an approach to data collection that is antiquated and, as such, seems inherently biased toward more…Keep Reading
A few months back, I shared some strategies for operating your business during difficult economic times like these. My first tip was: Cut out excess spending and expenses. It's a great time to do an audit of your tools, subscriptions, tech platforms and other "automatic" costs and consolidate or cut ties with the ones that aren't serving you. (Go here, if you want to read or reread this post.) Recently, I’ve spoken to two clients about tools they purchased in the beginning of the year that…Keep Reading
Lately, there’s been a spate of celebrity PR disasters that have prompted me to consider whether we’ve finally proven the old adage that all PR is good PR is, indeed, no longer true. I’d probably argue that it was never true, not entirely, but I’ll save that for another day. Case 1: James Cordin Unless you’ve been living in media deprivation, you’ve probably heard something about James Cordin, the seemingly affable host of The Late Late Show, behaving very badly to waiters at a beloved NYC…Keep Reading
Last week, I finally watched Baz Luhrmann’s recent biopic Elvis. I’m a huge fan of Australian films and filmmakers, by the way. In fact, it was my love of Aussie films in the first place that inspired me to leave my job and go travel the Pacific Rim for 6 months back in 1999-2000. I recently wrote a little about that experience—my first day of the journey, in fact, in this LinkedIn post, in case you’re interested. But, back to Elvis. The film, itself, was okay—a bit long for my tastes. I have…Keep Reading