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  • Setting a New Course Setting a New Course At the end of each class I teach for NYC's Small Business Services I encourage students to complete an evaluation that helps me understand, among other things, their biggest 'aha' during our time together. Overwhelmingly, students share that the session I lead and the individual advice I provide on pricing is truly eye-opening and transformational. Here are some of the recent comments: "The discussions around not pricing your products and services correctly and including your time in your…Keep Reading
  • Workin' for the Automaton Workin' for the Automaton This past weekend I had my first AI interview. At the beginning of the week, I applied for a contract gig posted to LinkedIn, mostly on a lark. It was simple to use their "Easy apply" to do it and so what did I have to lose?! The next day I received an email asking me to set up a 20 minute interview with the company's AI recruiter. The notification assures me there is no need to prepare. I will simply be asked questions related to the experience and education included in my resume. At the…Keep Reading
  • Ancient Chinese Secrets Ancient Chinese Secrets As someone who has a Masters in Writing, specifically poetry, I'm no stranger to the ancient Chinese philosopher and author of the Tao Te Ching, known in the West as Lao Tzu. But even without a degree or interest in poetry, you're probably familiar with his work, too. This week, in a rare moment of down-time, these quotes from Lao Tzu came across my social media feed and for a multitude of reasons—some personal, some professional—they just hit different. So I thought I'd share them with you…Keep Reading
  • An Unsticky Situation An Unsticky Situation By now, it's no secret that I'm a caregiver for my mom. That gig used to be pretty part-time until wham-bam it suddenly became more full on two weeks ago. What this means is that I've had to quickly shift gears, change plans, and pivot my focus and priorities. Some of what this requires of me is—I'm not gonna lie—really hard. Some is less so. But here's the thing: When you have all the time in the world, everything takes longer. When you have split seconds, it's amazing how quickly you decide…Keep Reading
  • You Can Count On Me! You Can Count On Me! "How do you source trusted employees, consultants, and other providers so you can confidently delegate—especially if delegating is hard for you to begin with?" This is a popular question from my business growth class. It doesn't always come up, but it comes up often enough and last week was no exception. Trust is one of those elusive things. As I've said before: It's hard to earn and oh, so easy to lose. A few weeks back I shared how to successfully vet coaches, consultants, and…Keep Reading
  • The Algorithm Is Gonna Get You! The Algorithm Is Gonna Get You! I want to admit right upfront that I am a novice when it comes to the topic of Search Engine Optimization (SEO). Yet, it's a topic that comes up often enough in classes I teach and even coaching conversations I have with prospects and clients. To be honest, I'm old enough to remember when the internet was new and shiny and populated almost exclusively by glorified brochures. I've been creating websites and web content for well over 20 years—since before the turn of the millennium (ouch!)!!…Keep Reading